Seraphina Tan


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Marketing 101 For Your Daycare Business

Marketing a daycare business need not be an expensive exercise, if managed effectively. Your marketing budget can be as expensive or as cheap as you wish for it to be. That said, sometimes it does pay to invest a little more in marketing to ensure greater returns. Remember not to fall into the trap of being "penny wise pound foolish". Here are a number of suggestions to help you market your daycare centre: 1.... (posted by Seraphina 2 years 160 days ago.)
Designing An Effective Brochure For Your Daycare

A brochure is like a walking saleman for your daycare centre. It tells your target customer all about your daycare centre. However, some daycare owners are put off by the high cost of producing one as they are under the impression that it should be produced by professionals. And for a small business, that can be quite daunting. However, producing a brochure can be quite a breeze if you know what to do. ... (posted by Seraphina 2 years 160 days ago.)
How to attract the Right employee

Once you've decided all the various qualifications that you'd like your dream help to possess and a remuneration package to justify your requirements, you'll need to decide how you intend to hire. It is pointless to have the right job with the right package if the right candidate doesn't know about it. There are 2 methods in which you'll be able to spread the word on your job position; either internally or... (posted by Seraphina 2 years 160 days ago.)
The 6 Rs of HR

You've done your planning and decided that you'll need additional help. So how do you ensure that you get the best candidate through your door? All business owners need to understand the importance of human resource (HR) planning. HR planning is not a fancy term for large organizations to execute. Even small businesses need to ensure that their HR is in order to function properly. Failing to manage your HR properly could result in a... (posted by Seraphina 2 years 160 days ago.)
Your Legal Obligations as a Company Director

Are you aware of your legal commitment as a director of a childcare? Do you know that, as a director, there are certain code of conducts that you should be adhering to when conducting your business? Do you know what your duties are as a director of your daycare centre? Many business owners are unaware of the legal implications of being a director of an establishment. Whilst understandably, many of us are... (posted by Seraphina 2 years 160 days ago.)
Understanding Body Language

More often than not, when we have just spoken/sold to a parent about our daycare services, we are left wondering if they will ever come back. According to one study, vocals (tone of voice, inflection and any other sounds) constitutes 38% of what a person is communication, verbal (words) 7% and body language (body language, posture, facial expression) 55%. There are five ways in which a body will react to a message. 1.... (posted by Seraphina 2 years 160 days ago.)